Next week one more free newspaper is saying goodbye to the streets of London. London Lite, from Associated Newspapers, is closing its door after three years of life. The paper was born in August 2006 and it was the first evening paper distributed in the capital for free. Its main competitor, News International's The London Paper, has already closed its doors.
What does that mean then? That means that this global economic downturn is still alive and well and is still killing jobs in the media industry. That also means we will miss our catch up reading in the Tube or bus journeys.
All is not lost though. Evening Standard is now free and distributed to a larger number of people daily. We don't know how this story will ends but I hope other free papers will come to keep competition alive as the reader is the most benefited with this market battle. The only question is "is there space for many free publications in the market?" Apparently no.
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